HomeUnion Partners With S. Van Ness First Guardian Group

HomeUnion® Forms a Partnership With Sperry Van Ness/First Guardian Group

The partnership enables commercial real estate investors to easily invest in fully managed SFRs.

IRVINE, Calif., June 15, 2016 — HomeUnion®, an online real estate investing platform, has formed a partnership with Sperry Van Ness/First Guardian Group, a full-service commercial real estate investment and management firm specializing in retail, office, multifamily, student housing and land properties. Many of the firm’s clients utilize 1031-exchange transactions, which enable investors to defer capital gains taxes by reinvesting in income-producing real estate investments.

“The purpose of this partnership is to expose First Guardian investors to the single-family rental (SFR) investments listed on HomeUnion®.com,” explains Don Ganguly, CEO of HomeUnion®. “For commercial real estate investors participating in 1031 exchanges, we can offer high-quality, fully vetted and managed real estate investments in markets with high returns that also meet the requirements set forth by the IRS. Unlike most types of commercial real estate, HomeUnion® properties offer investors a completely passive way to acquire real estate.”

“A majority of First Guardian’s clients utilize 1031 exchanges to defer taxes when selling, but can face challenges identifying suitable replacement properties within the narrow 45-day window allowed by the IRS,” says Paul Getty, CEO of First Guardian Group. “Often, the replacement property will not completely cover the value of the desired exchange. That’s where HomeUnion®, with its array of fully vetted and professionally managed SFRs, comes in to bridge the gap,” notes Getty.

Another challenge frequently facing commercial real estate investors is the difficulty finding good local management that can assure that their investment objectives are met. “With HomeUnion®’s end-to-end real estate investing platform, including full on-site management, investors are spared the efforts to interview and select competent management professionals,” adds Getty.

“As president and CEO, I am very excited to offer up fully managed SFR properties in desirable locations around the U.S.,” Getty says. “This is a great alternative to other investment options our clients have.” The partnership also enables First Guardian to offer multifamily properties for sale on HomeUnion®.com.

Based in San Jose, Calif., Sperry Van Ness/First Guardian Group is a full-service investment and management firm specializing in retail, office, multifamily, student housing and land sales. For more information, visit http://svnfgg.com/services/.

About HomeUnion®

HomeUnion® is an online real estate investing platform, bringing value investing to the individual investor in single-family rental (SFR) properties.  Based in Irvine, Calif., it provides all the services needed for individuals to invest remotely in SFR properties. The company uses a combination of data-driven proprietary analytics to incorporate over 120M homes and 200,000 neighborhoods into their database, and then delivers its solutions to an on-the-ground infrastructure that currently serves more than 20 locations and expanding. HomeUnion®’s role spans the lifecycle of the investment transaction: from identifying sound investments; handling all aspects of acquisition; maximizing income; protecting asset value; and selling it when the time comes.

Media Contact:          

Stacey Corso



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