Using Big Data to Identify Real Estate Investment Opportunities | HomeUnion

The Science Behind HomeUnion®

We have created the most complete dataset around the investment performance of a residential property. We also analyze high quality market signals and macroeconomic factors to determine the best investment locations. Investors use our platform to identify the best cities, the best neighborhoods and the best properties in those neighborhoods for investment.

Informed Investing

How we select cities

We use our proprietary models that consider market factors like supply and demand factors as well as price, rent and sales velocity of properties. We couple that with Market Factors like growth, employment, availability and Market Signals that monitor the latest trends in the city.

Pick the right neighborhood

Investing is a hyperlocal activity so picking the right neighborhood is key for investors. That’s why we created the Neighborhood Investment Rating - Just like Bond ratings , trade off risk vs returns and yield vs appreciation. NIR allows investors to pick neighborhoods that fit their financial preferences.

Pick the right property

We help pick the right property by determining its investment potential using our proprietary Big Data models, institutional-quality research and on-the-ground experts with deep insight on local real estate market conditions.

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